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Salesforce Media Cloud Accredited Professional Sample Questions:

1. Which three permission sets should a Consultant add for a newly hired Media Planner user?
Choose 3 answers

A) Rule Engine Runtime
B) Media Cloud Base User
C) MediaCloudPlus Runtime
D) OmniStudioUser
E) MediaCloud Runtime

2. A client is looking to adopt a new CRM solution to sell advertising products, starting with their Digital Content line of business. They sell standard digital ad products (digital banners, video inserts).
Using Media Cloud Advertising Sales Management (ASM), what is the most efficient approach for modeling these products?

A) Create the required characteristics of the products in the Product object and configure the required products using the Product page layout.
B) Create a new Salesforce object for the Digital Ad Products specifications, link that object to the Product2 object, and configure the required products using the Product page layout.
C) Configure an OmniScript that will retrieve the products from Google Ad Manager and will be used in sales processes.
D) Configure a product using Product Designer and associate the product to an Ad Space Specification.

3. A publishing company has been using Media Cloud for the last six months and now wants to send order data over to the Google Ad Management platform. The company has the client and secret from Google.
Which element should a Consultant create within Salesforce to be able to enter these details?

A) Auth. Provider
B) Connected App
C) Custom Metadata
D) Named Credentials

4. Which two solutions should a Consultant recommend to a client who wants to integrate with an ad server other than Google Ad Manager (GAM) to create an ad campaign?
Choose 2 answers

A) Create a custom integration procedure to integrate with the ad server.
B) Create a custom solution using Apex code.
C) Use the Out of the Box Ad Server Integration.
D) Use the Out of the Box Marketing Cloud Intelligence connector.

5. A company is planning to adopt Media Cloud and has requirements around the relationship between clients and their advertising agencies, where they want to capture the role of each agency so they can identify clearly what is the Agency of Record. They also have requirements to map contacts within the agencies.
How should the Media Cloud data model be used to represent these relationships?

A) Advertisers and agencies should be created as Accounts and contacts as Contacts, and the Party Model should be adopted to define the relationships between them.
B) Advertisers and agencies should be created as Accounts, and a custom lookup field should be created to represent the client/agency relationship. Contacts should be created under the Accounts.
C) Advertisers should be created as Accounts, and agencies should be represented by a custom field added to the Contact object. Contacts should then be assigned to the Accounts.
D) Advertisers and agencies should be created as Accounts, with agencies listed as child Accounts to the client Accounts, with Contacts related to those.

Solutions: