Oracle 1Z0-1032-26 : Oracle Responsys Marketing Platform 2026 Implementation Professional

1Z0-1032-26 real exams

Exam Code: 1Z0-1032-26

Exam Name: Oracle Responsys Marketing Platform 2026 Implementation Professional

Updated: Aug 29, 2026

Q & A: 74 Questions and Answers

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Oracle 1Z0-1032-26 Exam Syllabus Topics:

SectionObjectives
Topic 1: Automation and Orchestration- Marketing automation workflows
  • 1. Journey optimization
    • 2. Program Designer usage
      • 3. Event-based triggers
        Topic 2: Message Design and Content- Email and template design
        • 1. Content testing and validation
          • 2. Template creation and management
            • 3. Dynamic content and personalization
              Topic 3: Deliverability and Compliance- Email deliverability management
              • 1. Spam compliance and regulations
                • 2. Unsubscribe and preference handling
                  • 3. Sender reputation management
                    Topic 4: Audience Management- Data management and segmentation
                    • 1. Data imports and integrations
                      • 2. Segmentation rules and filters
                        • 3. Profile lists and extensions
                          Topic 5: Campaign Management- Campaign creation and configuration
                          • 1. Multichannel campaign orchestration
                            • 2. Scheduling and activation
                              • 3. Email campaign setup
                                Topic 6: Analytics and Reporting- Campaign performance analysis
                                • 1. Email engagement metrics
                                  • 2. A/B testing analysis
                                    • 3. Reports and dashboards
                                      Topic 7: Responsys Platform Overview- Core Architecture and Components
                                      • 1. User roles and permissions
                                        • 2. Responsys account structure
                                          • 3. Navigation and setup basics

                                            Oracle Responsys Marketing Platform 2026 Implementation Professional Sample Questions:

                                            Question 1

                                            Which three steps should you take to set up your client's data model to support email campaigns during data discovery implementation? (Choose three.)

                                            A. Map a field that the client uses to uniquely identify each subscriber to either CUSTOMER_ID_ or EMAIL_ADDRESS_field in the contacts list.
                                            B. Map the subscriber email address to the EMAIL_ADDRESS__ field in the contacts list to be used for messaging.
                                            C. Ensure that field names are not duplicated in profile lists and profile extension tables to avoid confusion during personalization or targeting steps in the Responsys campaign design process.
                                            D. Encourage your client to add as many custom fields as possible to the profile list to increase processing efficiency, thereby eliminating the need for profile extension tables.
                                            E. Map a field that the client uses to uniquely identify each subscriber to the RIID_ field in the contacts list.


                                            Question 2

                                            Your customer would like an Entry Tracking Variable that is usually not stored. They want it for various programs and it should be stored in a PET table.
                                            How should you achieve this?

                                            A. Locate the program with the Entry Tracking Variable and configure a Get Data to store the value in the specified PET table.
                                            B. It is not possible to store an Entry Tracking variable in a PET table.
                                            C. Locate the program with the Entry Tracking Variable and configure a Set Data to store the value in the specified PET table.
                                            D. Locate the Entry Tracking Variable in the supplemental table and write a SQL statement that inserts the value in the PET table.


                                            Question 3

                                            When you add a Conversion Tracking Tag to a Conversion Acknowledgement page, each time a visitor completes a transaction, conversion credit will be attributed to the sourcing campaign by default.
                                            Which name-value pair should you append to the Conversion Tracking Tag to clear the cookie in order to eliminate potential duplicate reporting?

                                            A. action=single
                                            B. tracking=first
                                            C. action=last
                                            D. action=once
                                            E. tracking-once


                                            Question 4

                                            You just completed putting all the HTML and RPL into the Email Message Designer (EMD). You want to see how Responsys will render this code.
                                            What should you do to see this?

                                            A. Click the Preview button, which has the eye icon on it.
                                            B. Click the Version Test button.
                                            C. Select Workbook > Test.
                                            D. Click the Render button.


                                            Question 5

                                            Your profile list is named CONTACTS. Your supplemental table is ORDERS with a Data Extraction Key of CUSTOMER_ID_ and a Primary Key of ORDER_ID, with TOTAL_ORDER_DOLLARS as a column. You design a campaign to display the ORDER_ID and TOTAL_ORDER_DOLLARS with a default value of 0 (zero) from the ORDERS table for each recipient in the target audience from your CONTACTS list.
                                            What happens if there are multiple matches (more than one ORDER_ID) for a CUSTOMER_ID?

                                            A. Because multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, no matching values will be pulled at all, and the default value of 0 (zero) will be used for every email generated.
                                            B. During the campaign worklist build, Responsys will pause and ask you to select the correct record to use for the campaign personalization.
                                            C. When multiple matches with a record in the CONTACTS list exist in the ORDERS supplemental table, the first found match will be used in the campaign.
                                            D. The campaign launch will error out when Responsys detects multiple matches with the CONTACI'S list from the ORDERS table.


                                            Solutions:

                                            Question 1
                                            Answer: A,C,D
                                            Question 2
                                            Answer: D
                                            Question 3
                                            Answer: E
                                            Question 4
                                            Answer: A
                                            Question 5
                                            Answer: A

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